Staff GTM Process Analyst

Staff GTM Process Analyst

If you have ever spent hours untangling messy marketing automation workflows or trying to figure out why high-intent leads vanished before sales could touch them, you know the quiet power of a rock-solid go-to-market engine. LastPass helps protect millions of people and over 100,000 businesses across the globe by making digital security simple and accessible. We are seeking a Staff GTM Process Analyst to take full ownership of the systems behind our inbound and product-led growth. This is a fully remote role open worldwide, allowing you to build and optimize critical operations from wherever you do your best work.

Overview

As our Staff GTM Process Analyst, you will sit at the crossroads of marketing operations, product analytics, and revenue strategy. LastPass continues to evolve rapidly, blending self-service trials with high-velocity sales pipelines. Your main mission is to design, refine, and scale the operational framework that turns interest into long-term customer relationships. You will look closely at how our systems capture demand, score intent, and route prospects, making sure no opportunity slips through the cracks.

Key Responsibilities

On any given day, your focus will center on building and refining our core growth machinery.

  • Architect and maintain the underlying infrastructure for lead capture, enrichment, qualification, and routing.
  • Fine-tune our product-led growth mechanics, ensuring seamless handoffs from free trials and individual browser users to commercial sales teams.
  • Partner directly with Marketing Operations, Sales Ops, and Data teams to identify conversion friction across every stage of the funnel.
  • Establish clear, reliable reporting on pipeline velocity, routing accuracy, and conversion trends to guide executive strategy.
  • Audit our technical stack regularly, resolving system conflicts, eliminating redundancies, and maintaining top-tier data hygiene.
  • Document operational processes thoroughly so cross-functional partners understand exactly how our go-to-market architecture functions.

Requirements

We are seeking someone with deep operational grit who understands the nuances of modern B2B SaaS go-to-market strategies.

  • Extensive background in GTM operations, marketing operations, or revenue operations, typically gained over five or more years in high-growth software environments.
  • Deep expertise in CRM and marketing automation platforms such as Salesforce, Marketo, HubSpot, or LeanData.
  • Hands-on experience supporting both product-led growth models and traditional inbound enterprise sales motions.
  • Strong analytical ability, including working knowledge of SQL, data modeling, or advanced visualization platforms like Tableau.
  • Clear communication skills with a track record of translating complex technical realities into practical business solutions.
  • Comfort navigating ambiguity and driving projects independently in a globally distributed team.

What You Will Gain

Joining LastPass means stepping into an environment where your work has immediate, tangible reach across millions of users.

  • True autonomy to architect essential systems and define best practices from day one.
  • A remote-first culture that genuinely values flexibility, psychological safety, and work-life balance.
  • Competitive compensation alongside extensive global benefits tailored to your location.
  • Direct collaboration with passionate teammates who care deeply about cybersecurity and user privacy.

How to Apply

Click the apply button below to view the full job details and submit your application directly through the employer's official page.

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