Have you ever wondered what makes digital advertising actually useful instead of just annoying? At Instacart, we are rethinking how brands connect with hungry shoppers right at the exact moment they are planning their next meal. As our Senior Product Manager for Ads Quality, you will take the reins on ensuring that every sponsored recommendation feels relevant, helpful, and completely seamless. This is not about blasting users with noise. It is about building intelligent systems that match high intent with high value. If you love wrestling with complex algorithmic challenges and want your work to touch millions of households around the globe, pull up a chair because we have a spot waiting for you.
Overview
We are searching for an experienced product leader to own our ads quality roadmap. In this fully remote and worldwide opportunity, you will collaborate with world class engineers, data scientists, and designers to elevate the relevance and performance of our advertising ecosystem. You will define the strategy for measuring ad quality, reducing bad experiences, and maximizing return on investment for our brand partners while protecting the consumer experience.
Key Responsibilities
- Define and drive the global vision, strategy, and execution roadmap for Instacart ads quality and relevance systems.
- Partner closely with machine learning and engineering teams to develop advanced algorithms that detect and suppress low quality ads.
- Establish core metrics and monitoring frameworks to track ad relevance, user trust, and advertiser value over time.
- Conduct deep qualitative and quantitative research to understand user pain points and uncover new product opportunities.
- Balance competing priorities between revenue growth and user experience to ensure sustainable long term marketplace health.
Requirements
- Extensive product management experience building and scaling machine learning driven products, preferably in ad tech or search relevance.
- Strong technical background with the ability to partner effectively with engineering teams on complex algorithmic systems.
- Proven track record of turning ambiguous problem spaces into clear, prioritized, and impactful product roadmaps.
- Exceptional data analysis skills with a habit of letting metrics guide decision making without losing sight of human experience.
- Outstanding communication skills capable of aligning diverse stakeholders across global, distributed teams.
What You'll Gain
- The freedom to work from anywhere in the world through our flexible remote culture.
- Competitive compensation and comprehensive benefits designed to support your health and well being.
- The chance to shape the future of grocery tech and retail media at massive scale.
- A collaborative and empathetic team environment that values bold ideas and continuous learning.
How to Apply
Click the apply button below to view the full job details and submit your application directly through the employer's official page.

