Senior Performance Marketing Manager (Remote, Worldwide)

Imagine taking the reins of paid acquisition for a rapidly growing tech company that's truly making waves. At Tines, we're not just building software; we're powering crucial workflows for major players like Canva and Databricks. We're on an exciting growth trajectory, and we're looking for a Senior Performance Marketing Manager who is ready to own, innovate, and dramatically scale our paid channels. If you're passionate about uncovering growth opportunities, optimizing every click, and translating marketing spend into significant business impact, then this fully remote, worldwide opportunity might just be your next big adventure.

About Tines

Founded in 2018, Tines set out to simplify and accelerate some of the world's most vital workflows. Our intelligent platform seamlessly combines AI, automation, and integration with human ingenuity, driving tangible business results for our clients. We proudly serve a diverse clientele, from ambitious startups to global public companies, including names like Databricks, Elastic, Kayak, Intercom, and McKesson. Tines integrates effortlessly across the entire tech stack, working with any API-enabled service to offer unmatched flexibility. This empowers our customers to achieve their highest-priority goals faster. Security and privacy are built into our platform's core, making Tines a preferred choice for security, IT, engineering, finance, and other security-focused teams. We operate as a fully remote company, welcoming exceptional talent from anywhere in the world. Our company culture is deeply rooted in values of Simplicity, Speed, and Soundness, fostering an environment that nurtures curiosity, growth, and integrity. We are incredibly excited about our future and seek passionate individuals to join us on this journey.

The Role

We are seeking a highly experienced and strategic Senior Performance Marketing Manager to take full ownership of our paid acquisition efforts at Tines. This pivotal role involves designing, implementing, and optimizing our global paid marketing campaigns to drive significant growth in pipeline and revenue. You will be instrumental in shaping our approach to reaching new customers, ensuring every dollar spent delivers maximum impact.

Key Responsibilities

Drive Paid Acquisition Strategy: Develop and execute innovative paid acquisition strategies across various channels, focusing on measurable ROI and pipeline generation for our B2B SaaS platform.
Campaign Management & Optimization: Oversee the full lifecycle of paid campaigns, from meticulous planning and execution to continuous optimization across Google Ads, LinkedIn, other social platforms, and display networks.
Budget & Performance Management: Manage significant marketing budgets effectively, ensuring efficient spend and consistently delivering against key performance indicators such as MQLs, SQLs, and pipeline contribution.
Data Analysis & Reporting: Deep dive into campaign data, identifying crucial trends, insights, and opportunities for improvement. Provide clear, actionable reports and accurate forecasts to stakeholders across the organization.
A/B Testing & Experimentation: Continuously design and implement robust A/B tests to refine ad copy, creatives, landing pages, and targeting strategies, always striving for better results and increased efficiency.
Cross-Functional Collaboration: Work closely with our sales, product, content, and operations teams to align marketing efforts seamlessly with overall business goals and new product launches.
Market & Trend Awareness: Stay ahead of industry best practices, emerging platforms, and the competitive landscape, integrating new strategies to maintain Tines' competitive edge in a dynamic market.

What We're Looking For

Proven Experience: You bring at least 5+ years of dedicated experience in performance marketing, with a significant and demonstrable track record in B2B SaaS environments.
Strategic Vision: Demonstrated ability to craft and execute a holistic paid acquisition strategy that consistently drives growth and measurable business outcomes.
Channel Expertise: Deep hands-on experience managing and optimizing campaigns across major platforms like Google Ads, LinkedIn Ads, and potentially others such as Facebook/Instagram Ads or display networks.
Analytical Mindset: Highly proficient in data analysis tools and methodologies, capable of translating complex data into clear insights and actionable strategies that move the needle.
Budget Management Prowess: Experience managing and optimizing substantial marketing budgets to achieve ambitious growth targets while maintaining efficiency.
Communication & Collaboration: Excellent written and verbal communication skills, with the ability to articulate complex strategies and results clearly to diverse audiences.
Remote Work Readiness: Self-motivated and highly organized, thriving in a fully remote, distributed team environment, capable of working autonomously and effectively.

What You'll Gain

Significant Impact: The chance to lead and shape a critical growth engine for a fast-growing, impactful company, with direct ownership of paid acquisition strategy.
Growth & Development: Work alongside a talented, supportive team that values curiosity and continuous learning. You will have ample opportunities to expand your skills and advance your career.
Flexible Work Environment: Enjoy the freedom and flexibility of a fully remote role, allowing you to work from anywhere in the world while maintaining work-life balance.
Innovative Culture: Be part of a company that lives by its values of Simplicity, Speed, and Soundness, dedicated to solving complex problems with cutting-edge technology.
Competitive Rewards: Receive a competitive salary, comprehensive benefits, and stock options, reflecting your expertise and significant contribution to our success.