Senior Marketing Technology Architect, StreetEasy

Do you get excited about building the digital backbone that powers captivating marketing journeys? At StreetEasy, part of the Zillow Group, we are searching for a Senior Marketing Technology Architect who can weave together data, platforms, and strategy into truly impactful experiences. If you are passionate about transforming marketing vision into scalable, automated realities across both consumer and B2B agent interactions, and you love solving intricate technical puzzles, then this fully remote, worldwide opportunity might be your next big adventure. We need someone who can lead complex projects from conception to launch, ensuring our tech stack not just supports but elevates our marketing and sales motions.

Overview

StreetEasy's Go To Market (GTM) Systems Pod serves as the essential technical foundation for our Revenue Operations and Lifecycle Marketing & Operations organization. We own the critical platforms that power our marketing and sales efforts, encompassing everything from lifecycle email and in-app messaging to CRM integrations and sophisticated data pipelines. Our team operates at the nexus of Marketing, Product, Data, and Sales Operations, building automated, scalable experiences that drive engagement, conversion, and retention across various consumer and B2B agent pathways.

As the Senior Marketing Technology Architect, StreetEasy, you will be a key partner to our marketing and engineering teams, as well as external vendors. Your primary responsibility involves designing, integrating, and operating StreetEasy's entire lifecycle marketing technology stack. This includes core platforms such as Iterable, Hightouch, SparkPost, and HubSpot. This role demands leadership for complex, cross-functional technical programs, guiding them from initial discovery all the way through successful implementation. You will consistently align data, systems, and stakeholders to deliver reliable, scalable capabilities throughout StreetEasy's marketing ecosystem.

Key Responsibilities

Lead end-to-end technical programs for StreetEasy's vital MarTech platforms, including Iterable, Hightouch, SparkPost, and HubSpot. This involves the full project lifecycle, from requirements gathering and planning through implementation, launch, and ongoing optimization.
Design and implement robust integrations between diverse marketing technology systems, ensuring seamless data flow and functionality.
Collaborate closely with marketing and sales operations teams to translate strategic goals into technical solutions and system enhancements.
Drive the development of scalable, automated workflows that enhance customer engagement, conversion, and retention across various channels.
Provide expert technical guidance and mentorship to team members, fostering a culture of innovation and best practices.
Manage vendor relationships and evaluate new technologies to continually evolve our marketing technology capabilities.
Ensure data integrity and compliance across all marketing platforms, adhering to privacy regulations and best practices.

Requirements

Extensive experience in marketing technology architecture, with a proven track record of designing and implementing complex MarTech stacks.
Deep expertise with key platforms such as Iterable, Hightouch, SparkPost, and HubSpot, or similar enterprise-level marketing automation and data orchestration tools.
Strong understanding of data models, integration patterns, and API usage within a marketing context.
Demonstrated ability to lead cross-functional technical projects from concept to completion, managing multiple stakeholders and priorities.
Excellent communication skills, capable of translating complex technical concepts for both technical and non-technical audiences.
A proactive, problem-solving mindset with a commitment to building scalable, reliable, and user-friendly solutions.
Experience in a high-growth environment, preferably within e-commerce or a similar fast-paced digital industry.

What You'll Gain

The opportunity to significantly impact the growth and success of StreetEasy, a leading brand within the Zillow Group.
A challenging and rewarding role where your expertise directly shapes our marketing and sales capabilities.
Work within a collaborative and supportive team environment that values innovation and continuous learning.
Professional growth opportunities within a large, dynamic organization.
The flexibility and autonomy of a fully remote work setup, allowing you to thrive from anywhere in the world.
Exposure to cutting-edge marketing technologies and the chance to experiment with new tools and strategies.