Imagine a world where the tiny components inside a machine could mean the difference between life and death. That's the extraordinary reality at Flexxon. We are a Singapore-headquartered hardware technology company building embedded storage solutions for the planet's toughest environments. From the pulsating heart of a factory floor to the sterile precision of a hospital ward, our products are the silent guardians within systems where failure simply isn't an option. We are actively expanding our marketing team and are on the hunt for a visionary Product Marketing Manager. This individual will excel at spotting unique market opportunities, masterfully translating deep technical innovations into compelling value propositions, and engaging with a diverse audience from brilliant engineers to savvy procurement teams and top-tier C-suite executives across five demanding industries. This is your chance to make a tangible impact, not just on data, but on lives.

Overview

As our new Product Marketing Manager, you will take full ownership of product marketing for Flexxon's entire storage portfolio. This is a fully remote, worldwide opportunity, allowing you to contribute from anywhere on the globe. You will collaborate closely with our engineering, sales, and design teams, transforming cutting-edge technical capabilities into powerful positioning, clear messaging, and impactful go-to-market strategies. Your efforts will secure victories in critical Industrial, Medical, Automotive, Aerospace, and Cybersecurity-first accounts. This role demands a unique individual, someone capable of seamlessly transitioning from an in-depth discussion with a firmware engineer in the morning to strategizing with a procurement team at noon, then collaborating with a product manager in the evening. You will be equally credible and influential in every single conversation, bridging technical brilliance with market understanding.

Key Responsibilities

Develop and refine compelling product positioning and messaging that clearly articulates Flexxon's technical differentiation and value proposition across diverse target markets.
Lead go-to-market strategies and execution for new product launches, working closely with cross-functional teams to ensure successful market entry.
Craft sales enablement tools and training materials that empower our sales team to effectively communicate product benefits to technical and non-technical audiences.
Conduct thorough market research, competitor analysis, and customer segmentation to identify opportunities and inform product strategy.
Translate complex technical features into clear, concise, and benefit-oriented language for various personas, including engineers, procurement professionals, and C-suite decision-makers.
Collaborate with product management and engineering to influence product roadmap development based on market insights and customer feedback.
Represent Flexxon at industry events, conferences, and customer meetings, showcasing our solutions and building brand awareness.
Track and analyze the performance of marketing initiatives, using data to drive continuous improvement and optimize future campaigns.

Requirements

Proven experience in product marketing, particularly within hardware technology, embedded systems, or a related complex B2B technical field.
A demonstrated ability to understand deep technical concepts and translate them into compelling, market-facing value propositions.
Exceptional communication and interpersonal skills, allowing you to engage credibly and effectively with highly technical engineers, strategic procurement teams, and executive-level stakeholders.
Strong analytical skills for market research, competitive analysis, and performance tracking.
Experience developing and executing successful go-to-market plans for technical products.
A proactive, results-oriented mindset with the ability to manage multiple projects simultaneously in a fast-paced environment.
Ability to work autonomously and collaboratively in a fully remote, global team setting.
A passion for technology and its application in mission-critical environments.

What You'll Gain

The opportunity to play a pivotal role in a rapidly growing hardware technology company at the forefront of embedded storage innovation.
A chance to work on products that genuinely impact safety and security in the world's most demanding environments.
Exposure to diverse, high-stakes industries including Industrial, Medical, Automotive, Aerospace, and Cybersecurity.
A collaborative, supportive, and intellectually stimulating remote work environment.
The flexibility of a fully remote role, allowing you to contribute from anywhere in the world.
Significant professional growth and leadership opportunities as you build out product marketing for a critical portfolio.