Principal, Marketing Analytics

Principal, Marketing Analytics

Principal, Marketing Analytics

Are you ready to truly make a global impact and shape the future of work? We are living in a transformative era for how businesses operate worldwide, and at Remote, you can play a pivotal role in this exciting shift. As our new Principal, Marketing Analytics, you will be the most senior individual contributor within our dynamic Revenue Operations team. This is a chance to move beyond mere reporting and directly influence marketing strategy, driving impactful, data-led decisions that resonate across six continents. If you thrive on ambitious challenges, love untangling complex data, and want to contribute your unique talents to a truly global, async team, then let's connect. Join us in defining the future.

Overview

Remote is at the forefront of solving one of the most significant challenges for modern organizations. We empower businesses of all sizes to navigate the complexities of global employment with remarkable ease. This means enabling companies to seamlessly recruit, pay, and manage international teams, anywhere in the world. Our core values, including innovation, drive everything we do. We integrate automation and AI capabilities into every role, fostering a future focused work culture where our team works tirelessly on ambitious problems, asynchronously, from around the globe. Remoters are currently working from six continents, with only Antarctica left to conquer! Every position at Remote is fully remote, offering a truly worldwide opportunity to bring your talents, experiences, and culture to help us build the best-in-class HR platform.

Key Responsibilities

  • Lead the strategic development and execution of our marketing analytics framework, transforming raw data into actionable insights that guide major business decisions.
  • Design, build, and maintain sophisticated reporting dashboards and advanced analytical models to monitor marketing performance, campaign effectiveness, and overall ROI.
  • Proactively identify trends, opportunities, and risks within our marketing data, presenting clear, compelling recommendations to marketing leadership and cross functional stakeholders.
  • Drive the implementation and optimization of marketing technology tools, ensuring data integrity and robust tracking across all channels.
  • Collaborate closely with marketing, sales, product, and finance teams to ensure alignment on KPIs, reporting methodologies, and data driven strategic initiatives.
  • Mentor and guide junior analysts, fostering a culture of continuous learning and data excellence within the team.
  • Champion a data first mindset across the organization, educating stakeholders on the power of analytics to optimize performance and achieve business goals.

Requirements

  • Extensive experience in marketing analytics, preferably within a high growth B2B SaaS environment, demonstrating a deep understanding of marketing funnels and customer journeys.
  • Proven ability to operate as a senior individual contributor, taking ownership of complex analytical projects from conception to implementation and impact measurement.
  • Exceptional proficiency with SQL for data extraction and manipulation, alongside expertise in data visualization tools like Tableau, Looker, or similar platforms.
  • Strong analytical and problem solving skills, with the capacity to translate complex data sets into clear, concise, and compelling narratives for diverse audiences.
  • Experience with statistical modeling, experimentation design, and A/B testing methodologies to drive marketing optimization.
  • Familiarity with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce), understanding their data structures and integration points.
  • A proactive, curious, and collaborative approach, eager to tackle ambitious challenges in a fast paced, asynchronous, and fully remote global environment.
  • Excellent written and verbal communication skills, capable of influencing decision makers and simplifying complex analytical concepts.

What You'll Gain

  • The opportunity to be a crucial voice and the highest level individual contributor, directly influencing marketing strategy at a rapidly scaling global company.
  • A chance to work with cutting edge automation and AI capabilities, shaping how data drives decisions in a truly innovative environment.
  • Exposure to a diverse, global team spanning six continents, fostering unique perspectives and collaborative opportunities.
  • Significant autonomy and impact in a role that directly contributes to Remote's mission of enabling global employment.
  • Continuous professional growth within a supportive, future focused, and fully remote work culture.
  • A competitive compensation package and comprehensive benefits, tailored for a global workforce.

How to Apply

Click the apply button below to view the full job details and submit your application directly through the employer's official page.

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