Paid Media Manager (UK Based)

Imagine shaping the digital footprint for some of the world's most recognizable brands, from fashion icons to household names. At Kyra, we are not just running campaigns; we are crafting compelling narratives and driving real impact for clients like SharkNinja, Coach, H&M, Ray-Ban, and Converse. We are on the hunt for a skilled Paid Media Manager, a strategic thinker ready to dive deep into performance marketing and elevate our campaigns across key platforms. This is an exciting opportunity to join a forward-thinking, fully remote team, making a significant mark on both internal initiatives and client success.

Overview

Kyra stands at the forefront of enterprise influencer marketing, providing a robust platform that streamlines the entire lifecycle of creator campaigns. From initial discovery and comprehensive campaign management to content review, secure payments, insightful analytics, and advanced AI-powered intelligence, our platform empowers brands across TikTok, Instagram, and YouTube. As our Paid Media Manager, you will work hand-in-hand with the Director of Paid Strategy, focusing on continuously optimising paid campaign performance for both internal projects and external client portfolios. This role is a fantastic chance to apply your expertise in a dynamic, remote setting, contributing directly to the growth and success of a pioneering technology company.

Key Responsibilities

You will plan, manage, and implement digital campaigns across crucial paid channels, primarily focusing your efforts on TikTok and Meta platforms.
Activating campaigns and meticulously analysing results to make timely optimisations and maximise overall performance.
Using a proactive test and learn approach to continually improve campaign performance against defined Key Performance Indicators (KPIs).
Building and maintaining strong, collaborative relationships across various departments and with our valued clients.
Presenting findings to clients regularly, providing clear and concise reports on campaign performance and strategic direction.
Making data-led recommendations that enhance campaign effectiveness and drive superior results.
Staying fully up to date with the latest channel updates and suggesting strategic adjustments to campaigns whenever needed.

Requirements

Proven expertise in planning, managing, and optimising paid media campaigns, with a strong focus on TikTok and Meta advertising platforms.
A solid track record of successfully improving campaign performance and consistently achieving or exceeding KPIs.
Exceptional analytical skills, comfortable interpreting complex data sets to extract actionable insights and inform strategy.
Strong communication and presentation abilities, capable of articulating complex information clearly to clients and internal teams.
Possess a proactive "test and learn" mindset, always seeking innovative ways to enhance campaign effectiveness.
Ability to work independently and collaboratively within a fast-paced, fully remote team environment.
Must be legally eligible to work in the UK and reside within the United Kingdom.

What You'll Gain

The unique opportunity to work with a diverse portfolio of industry-leading global brands, significantly impacting their digital marketing strategies.
An innovative environment that actively encourages continuous learning, experimentation, and a forward-thinking approach to paid media.
Meaningful professional development opportunities within a rapidly growing enterprise technology company.
A genuinely collaborative and supportive remote work culture, where autonomy and initiative are highly valued.
The flexibility of a fully remote role, allowing you to thrive professionally from anywhere within the UK.