Phiture is the mobile growth consultancy working behind the scenes for global category leaders like Headspace, Adobe, and LEGO. We are on the lookout for a talented Mobile Growth Manager specializing in CRM and Braze to step into our team. Because we believe great talent lives everywhere, this is a fully remote, worldwide opportunity that gives you the freedom to do your best work from wherever you call home. If you love deciphering user behavior, optimizing retention, and building clever automated journeys, you will fit right in.

Overview of the Role

In this role, you will take ownership of retention audits and lifecycle marketing programs for a diverse portfolio of international mobile apps. You will work at the exact crossroads of data analytics, user psychology, and campaign architecture. Utilizing Phiture's industry recognized Mobile Growth Stack, your core mission will be transforming complex behavioral data into high impact lifecycle campaigns that keep users engaged and active.

Key Responsibilities

Your day to day will involve plenty of strategic thinking, experimentation, and technical execution, including tasks such as

Building and scaling advanced multichannel campaigns within Braze across push notifications, in app messages, content cards, and email
Writing and testing dynamic Liquid logic inside Braze to personalize messages based on custom user attributes and event streams
Designing and launching targeted lifecycle flows for critical phases like onboarding, feature adoption, and reactivation
Running structured AB and multivariate experiments grounded in behavioral psychology and conversion rate optimization
Conducting rigorous mobile app retention audits to pinpoint drop off areas and growth bottlenecks
Collaborating directly with client stakeholders and cross functional teams to turn analytical discoveries into concrete roadmaps

What You Bring

We want someone who pairs analytical depth with a genuine curiosity about human behavior. Strong candidates will bring qualities such as

Proven professional experience driving CRM and retention strategies specifically for mobile applications
Practical mastery of Braze, including deep experience constructing Canvases and working with Liquid code
Strong background using modern product analytics platforms like Amplitude, Mixpanel, or Adjust to read retention curves and user journeys
Solid understanding of experimentation principles, hypothesis testing, and statistical significance
Exceptional communication skills with the ability to explain growth concepts smoothly to international clients
The discipline and initiative required to thrive in a distributed, autonomous remote setting

What You Can Expect to Gain

Joining Phiture gives you an inside look into how the world's most successful mobile products scale. You will benefit from

True location freedom through our remote worldwide workplace model
Hands on collaboration with forward thinking product teams and seasoned growth practitioners
A learning focused culture that encourages testing bold ideas and continuous skill building
The chance to make an immediate, measurable impact across top charting mobile apps