Media buying looks completely different today, and if you still think it is just about pushing buttons inside Ads Manager, this opportunity is probably not for you. At Sweat Pants Agency, we need someone who gets the entire system. We are looking for a hybrid mind who understands how creative angles, irresistible offers, conversion rates, and platform dynamics all weave together. If you live and breathe direct-to-consumer growth, love mapping out systematic tests, and actually know how to talk to clients without sounding like a robot, you are going to fit right in here. This is a fully remote role open to talented marketers anywhere in the world.

Overview

We are searching for a sharp, adaptable Media Buyer and Creative Strategist to drive explosive growth for our portfolio of ecommerce and DTC brands across Meta and TikTok. This position is built for true marketers who refuse to just follow stale standard operating procedures forever. You will own strategy, build winning creative roadmaps, and help us scale what actually works while cutting out the noise.

Key Responsibilities

Own paid media strategy across Meta and TikTok for a diverse roster of fast-growing DTC and ecommerce clients.
Build comprehensive creative testing roadmaps, brainstorm fresh angles, write clear briefs for video editors, and rigorously analyze performance data.
Manage substantial ad budgets ranging anywhere from thirty thousand to one million dollars per month for individual clients.
Diagnose the entire marketing funnel to instantly pinpoint whether a drop in performance stems from the creative, the offer, or the landing page.
Communicate campaign updates, strategic pivots, and growth insights clearly and professionally with brand founders.

Requirements

Proven track record of scaling direct-to-consumer or ecommerce brands profitably using paid social channels.
Deep understanding of modern creative strategy, direct response copywriting, and video hook frameworks.
Ability to audit full funnels from the ad click through to the final checkout conversion.
Strong problem solving skills and an aversion to rigid, repetitive campaign structures that stifle innovation.
Prior experience building or scaling your own ecommerce brand is a massive plus.

What You'll Gain

The chance to work with high-growth brands and manage serious ad spend budgets without micromanagement.
Complete location independence through a fully remote and flexible work environment.
Direct collaboration with a team of top-tier marketers who care deeply about real results rather than vanity metrics.