Marketing, Senior Director Sales Enablement at name

About name

At name, our mission is to ensure the next generation of important products are made, at scale, in America. We are laying the foundation for a better future for our customers, employees, and communities by revitalizing America's manufacturing base and creating meaningful jobs across the country, including in historically deindustrialized regions. We operate an advanced, end-to-end manufacturing platform that partners with industrial companies and innovators to take products from first concept to full-scale production in critical verticals including aerospace and defense, electrification, medical, energy and environment, and robotics and automation. The way we operate is as important as the work we do. It's guided by The name Way, 16 principles that shape how we collaborate with each other, partner with our customers and vendors, and contribute to the communities where we operate. (link to The name Way principles)

Imagine shaping the very core of how a pioneering manufacturing company empowers its sales force to win. Here's an exciting chance to build something truly impactful from the ground up. We're searching for a visionary Senior Director of Sales Enablement, someone ready to architect and lead programs that transform our sales approach. If you thrive on developing powerful content, crafting impactful training, and arming sales teams with the tools they need to succeed in complex industrial markets, this unique, fully remote, worldwide opportunity at name could be your next great adventure. Your expertise will directly influence our growth trajectory and help us continue to revitalize American manufacturing.

Overview

As our Senior Director Sales Enablement, you will spearhead a vital new function at name, building out a comprehensive sales enablement strategy. This high visibility leadership role involves defining, developing, and deploying the essential programs, content, and resources that empower our sales team. You will be instrumental in ensuring our go to market strategies are effectively executed, driving consistent messaging, and ultimately boosting sales performance across our diverse and critical verticals. This is a fully remote position, open to talented professionals located anywhere in the world who can align with our mission and operating principles.

Key Responsibilities

Strategic Leadership: Build and lead the Sales Programs and Collateral function from its inception, defining its vision, strategy, and operational framework.
Content Development: Oversee the creation of compelling sales collateral, presentations, case studies, competitive battlecards, and other essential tools that articulate name's value proposition.
Training & Development: Design and implement comprehensive sales training programs, covering product knowledge, sales methodologies, objection handling, and market insights.
Tool & Technology Management: Identify, evaluate, and manage sales enablement platforms and tools to optimize sales processes and efficiency.
Performance Measurement: Establish key performance indicators (KPIs) and metrics to track the effectiveness of enablement programs and continuously iterate for improvement.
Cross functional Collaboration: Partner closely with Marketing, Product, and Sales leadership to ensure alignment between sales enablement initiatives and broader business objectives.
Sales Process Optimization: Work to streamline and enhance the sales lifecycle, identifying areas for improvement in lead qualification, deal progression, and closing.
Market Intelligence: Equip the sales team with up to date market trends, competitor analysis, and industry specific insights to gain a competitive edge.

Requirements

Proven experience (typically 10+ years) in a sales enablement leadership role, preferably within complex B2B industrial, manufacturing, aerospace and defense, or technology sectors.
Demonstrated ability to build a sales enablement function from the ground up, including strategy development, program execution, and team leadership.
Exceptional understanding of the sales lifecycle, methodologies, and best practices.
Strong experience in developing impactful sales content, training modules, and enablement tools.
A track record of collaborating effectively with sales, marketing, and product teams at an executive level.
Excellent communication, presentation, and interpersonal skills, capable of influencing and motivating diverse teams.
Proficiency with CRM systems (e.g., Salesforce) and sales enablement platforms.
A strategic mindset combined with a hands on approach to execution.
Bachelor's degree in Business, Marketing, or a related field; Master's degree preferred.

What You'll Gain

The unique opportunity to establish and shape a critical function within a rapidly growing, mission driven company.
A chance to directly impact the success and revenue growth of an organization dedicated to revitalizing American manufacturing.
Work within an innovative environment guided by "The name Way" principles, fostering collaboration and professional development.
Enjoy the flexibility and autonomy of a fully remote, worldwide role, allowing you to work from where you thrive best.
Be part of a team that is building a better future, creating meaningful jobs, and bringing essential products back to America.