Are you a natural strategist with a knack for execution, someone who thrives on driving significant growth in up-market segments? Imagine architecting truly personalized, multi-touch campaigns that capture the attention of leading public affairs and enterprise decision-makers across the globe. We're Quorum, a leading provider of government affairs software, and we're searching for a Marketing Manager, Demand Generation to join our dynamic team. This is a 100% remote opportunity, open to talent worldwide, where you'll own the strategic vision and hands-on execution of our account-based marketing programs, directly fueling our expansion and success.

Overview

Based originally in Washington, D.C., Quorum stands as the premier global provider of workflow software and essential information services for government affairs professionals. We proudly serve an impressive roster of over 2,000 customers, including more than 50% of the Fortune 100, spanning over 30 countries. At Quorum, we believe our "product" extends beyond our innovative software; it fundamentally includes our people. We are excited to welcome a Marketing Manager, Demand Generation for Strategic & ABM Programs who is not just a marketer, but a true architect of growth. This critical role is 100% remote, offering a unique opportunity for professionals worldwide to make a substantial impact.

As the Marketing Manager for Strategic & ABM Programs, you will be the driving force behind Quorum's up-market growth initiatives. Reporting directly to the Senior Marketing Manager, Demand Generation, you will lead the strategy and execution of sophisticated account-based marketing programs designed to generate demand and accelerate pipeline velocity specifically for our highest value target accounts. Your work will involve orchestrating integrated campaigns focused on our largest prospects and most strategic verticals, directly influencing our ambitious growth targets.

Key Responsibilities

Architect and Implement Strategic ABM Programs: Design, develop, and execute comprehensive account-based marketing (ABM) strategies targeting high-value enterprise accounts and strategic vertical markets.
Drive Demand Generation: Lead the creation and deployment of multi-channel campaigns that generate qualified demand and nurture prospects through the sales funnel.
Accelerate Pipeline Velocity: Collaborate closely with sales teams to identify key accounts and develop tailored marketing programs that accelerate deal cycles and increase conversion rates.
Orchestrate Integrated Campaigns: Oversee the end-to-end execution of integrated marketing campaigns, incorporating various channels such as email, digital advertising, content marketing, webinars, and events.
Performance Analysis and Optimization: Continuously monitor, analyze, and report on the performance of ABM and demand generation programs, using data to inform ongoing optimization and strategy refinement.
Stakeholder Collaboration: Foster strong relationships with sales, product, and other marketing teams to ensure alignment, gather insights, and deliver cohesive market messages.
Budget Management: Manage program budgets effectively to maximize ROI and achieve marketing objectives.

Requirements

Proven experience (3+ years preferred) in demand generation and account-based marketing roles, ideally within a B2B SaaS environment, targeting enterprise or public sector clients.
Demonstrated ability to develop and execute multi-channel marketing campaigns that drive measurable results and pipeline growth.
Strong analytical skills with a track record of using data to inform decisions and optimize campaign performance.
Exceptional communication and collaboration skills, with the ability to effectively partner with sales teams and internal stakeholders.
A strategic mindset, capable of identifying market opportunities and translating them into actionable marketing plans.
Operational savvy, with the ability to manage complex projects and execute campaigns flawlessly from concept to completion.
Familiarity with marketing automation platforms (e.g., HubSpot, Marketo), CRM systems (e.g., Salesforce), and ABM tools.
Ability to thrive in a fast-paced, remote work environment, demonstrating strong self-motivation and accountability.

What You'll Gain

Impactful Role: Play a pivotal role in Quorum's up-market growth strategy, directly influencing our success and expansion into new segments.
Global Reach: Work with a diverse team and serve leading organizations across 30+ countries, making a worldwide impact.
Professional Growth: Develop and refine your strategic and operational marketing skills within a dynamic and supportive environment.
Collaborative Culture: Join a company where your colleagues are as much a part of the "product" as the software itself, fostering a culture of mutual respect and innovation.
Flexibility: Enjoy the benefits of a 100% remote work arrangement, allowing you to work from anywhere in the world.
Competitive Package: Receive a competitive compensation and benefits package commensurate with your experience and contribution.