Unlock Your Career Potential as a Marketing and Communication Officer at Cobranet Limited

Are you a seasoned marketing professional looking to make a significant impact in the telecommunications industry? Cobranet Limited, a pioneer and leader in providing reliable Internet solutions in Nigeria since 2003, is currently seeking a talented and driven Marketing and Communication Officer to join their dynamic team.

Founded and managed by industry veterans with extensive international experience in banking, industry, and internet services, Cobranet utilizes state-of-the-art technology and direct satellite bandwidth importation to deliver uncompromising quality and high uptimes to its subscribers. Joining Cobranet means becoming part of a forward-thinking organization dedicated to excellence and innovation.

About the Role

As the Marketing and Communication Officer, you will be at the forefront of developing and executing robust marketing and communication strategies designed to elevate Cobranet's brand, products, and services. Your expertise will bridge the gap between the company's cutting-edge internet solutions and its target audience.

Key Responsibilities

Strategy Development: Create and implement comprehensive marketing and communications plans that align seamlessly with business objectives.
Content Creation: Produce compelling, high-quality content across diverse platforms, including websites, social media, email campaigns, video, and print.
Campaign Management: Plan, execute, and optimize multi-channel marketing campaigns, encompassing paid search and social media advertising.
Social Media Management: Actively manage and maintain the company's social media channels to drive engagement and brand loyalty.
Performance Analysis: Track, analyze, and report on key performance metrics to measure campaign effectiveness and uncover optimization opportunities.
Cross-Functional Collaboration: Partner closely with sales, product management, and creative teams to drive unified company goals.
Market Research: Conduct thorough market research to stay ahead of audience preferences and competitor activities.
Brand Consistency: Maintain strict adherence to messaging and brand standards across all internal and external communications.

Required Skills and Qualifications

Minimum of a Bachelor’s Degree or its equivalent in Marketing, Mass Communication, or a related field.
A minimum of 5 years of cognate experience as a Marketing and Communication Officer is an absolute MUST. Previous experience working within an Internet Service Provider (ISP) environment will be a distinct advantage.
Excellent written, verbal, and visual communication skills, paired with meticulous attention to detail and proofreading abilities.
Strong creative and strategic thinking capabilities to formulate impactful plans and engaging content.
Demonstrated analytical skills with hands-on experience tracking performance data and optimizing campaigns.
Technical proficiency utilizing social media platforms, Content Management Systems (such as WordPress), and analytics tools (such as Google Analytics).
Exceptional project management skills with the ability to juggle multiple projects and stringent deadlines.
A collaborative team player mindset adept at working with diverse internal and external stakeholders.