Growth Marketing Manager, Eight Sleep

Ever wondered what it's like to truly make an impact on how people live, perform, and recover? At Eight Sleep, we're not just selling mattresses; we're pioneering a whole new category of 'sleep fitness' that's revolutionizing human potential. Imagine waking up knowing your work directly helps high performers, athletes, and health enthusiasts around the globe optimize their rest and unlock their best selves. We are looking for a visionary Growth Marketing Manager to join our globally distributed team, someone who thrives on turning data into compelling campaigns and has a burning desire to scale our mission. If you're ready to dive into a fast-paced, innovative environment where every experiment counts and your strategic thinking fuels our global expansion, then keep reading. This isn't just a job; it's a chance to shape the future of wellness, all from wherever you do your best work.

Overview

Join Eight Sleep, the world's leading sleep fitness company, dedicated to transforming lives through optimal rest. We believe sleep is a powerful tool for living better, not just a passive state. Our advanced hardware, software, and AI technology deliver personalized, data-driven recovery experiences trusted by elite athletes, high performers, and health-conscious individuals across more than 30 countries. We operate as a high-performance, fully remote team, focused on impact, iteration, and obsessing over the details that help our members sleep better and wake up stronger. As a Growth Marketing Manager, you'll play a pivotal role in expanding our reach and driving our mission forward, contributing to cutting-edge technology and collaborating with world-class talent from anywhere in the world.

Key Responsibilities

Develop and execute comprehensive growth strategies across various channels, focusing on performance marketing, SEO, content, and partnerships.
Manage significant marketing budgets, ensuring efficient spend and maximizing ROI through rigorous testing and optimization.
Lead the planning, execution, and analysis of A/B tests and other experimentation to continuously improve campaign performance and user acquisition.
Collaborate closely with product, data science, and engineering teams to identify new growth opportunities and optimize the user journey.
Monitor and report on key performance indicators, providing actionable insights to inform future strategies and achieve ambitious growth targets.
Identify and implement innovative approaches to customer acquisition, retention, and lifecycle marketing.
Stay abreast of industry trends and competitor activities to ensure Eight Sleep maintains a competitive edge.

Requirements

Proven track record in a growth marketing role, demonstrating significant impact on user acquisition and revenue.
Deep expertise in performance marketing channels such as paid social, search, and display, with a strong understanding of attribution models.
Exceptional analytical skills, comfortable with data manipulation, interpretation, and turning insights into actionable strategies.
Experience managing substantial marketing budgets and a history of achieving strong ROI.
Proficiency with marketing analytics tools (e.g., Google Analytics, Amplitude, Tableau) and A/B testing platforms.
Strong communication and collaboration skills, able to work effectively with cross-functional, remote teams.
A self-starter with a proactive mindset, driven by impact and continuous improvement.
Passion for the health, wellness, and technology space, particularly sleep fitness.

What You'll Gain

The chance to significantly impact a rapidly growing company that’s redefining an entire industry.
Work with cutting-edge technology and a team of world-class innovators dedicated to human performance.
A fully remote, flexible work environment that supports your best work, wherever you are.
Opportunities for professional growth and development within a fast-paced, high-impact organization.
A collaborative culture where your ideas are valued, and your contributions directly fuel our mission to improve sleep for millions.
Be part of a company recognized multiple times as one of Fast Company's Most Innovative and TIME's “Best Inventions.”