Join a Market Leader: Floor Sales Executive Opportunity at SIMS Nigeria Limited

Are you a dynamic, customer-oriented professional with a passion for sales and retail excellence? SIMS Nigeria Limited, Nigeria’s leading player in the electronics distribution sector, is seeking an exceptional Floor Sales Executive to join its growing team. If you thrive in a fast-paced environment, love interacting with people, and want to build your career with top-tier global brands, this is the opportunity you have been waiting for.

About SIMS Nigeria Limited

Established in 1987, SIMS Nigeria Limited has carved a unique niche in the Nigerian home appliances and consumer electronics market. Over the last three decades, the company has grown into a household name, partnering with world-class brands including SAMSUNG, ROYAL, PARSUN, and POWERMATIC.

With a robust network of branches spanning major cities across Nigeria’s geopolitical zones—including Lagos, Abuja, Port Harcourt, Onitsha, Enugu, and Kano—SIMS Nigeria has established an unparalleled market presence. Our commitment to excellence is further demonstrated by our local manufacturing partnership with SAMSUNG, established in 2004 to assemble air conditioners and refrigerators locally, alongside our state-of-the-art customer service centers.

The Role: Floor Sales Executive

As a Floor Sales Executive, you will be the face of SIMS Nigeria. You will play a pivotal role in delivering a transformational retail customer experience, converting showroom visitors into loyal brand advocates, and directly driving the business’s revenue growth. This is not just a sales job; it is an opportunity to manage relationships, solve problems, and elevate the retail experience for every single walk-in customer.

Key Responsibilities:

Deliver Exceptional Customer Experiences: Welcome and engage showroom visitors warmly, ensuring their in-store experience aligns with the high standards of the SIMS brand.
Drive Conversions and Sales: Actively guide customers through our product range, offer tailored recommendations based on their needs, and effectively close sales to meet or exceed assigned targets.
Customer Relationship Management: Professionally and empathetically manage inquiries, resolve issues raised by dissatisfied or irate customers, and ensure swift resolution of post-purchase complaints.
Compliance & Standard Operations: Maintain high standards of showroom presentation and ensure strict compliance with established standard operating procedures (SOPs) across all showroom operations.

Required Qualifications, Experience & Skills:

To succeed in this role, you must be a motivated team player who genuinely enjoys interacting with people and possesses strong persuasive communication skills. The ideal candidate must meet the following criteria:

Education: Minimum of a Second Class Lower (2nd Class) HND, B.Sc, or BA degree in any discipline.
Experience: 1 to 3 years of professional work experience. Prior experience in retail sales or consumer electronics is a significant advantage.
Gender Balance: This position is preferred for female candidates to encourage gender balance across our retail showrooms.
Interpersonal Skills: Outstanding communication and active listening skills, with a genuine curiosity and interest in helping people.
Sales Acumen: Proven ability to demonstrate strong selling, negotiation, and relationship-building skills.

Why Work at SIMS Nigeria?

SIMS Nigeria Limited offers a vibrant, supportive, and growth-oriented work environment. Working here means associating with globally recognized brands and gaining valuable experience in high-end retail sales, customer support, and brand management. If you are eager to learn, enthusiastic about electronics, and ready to take your career to the next level, we would love to hear from you.