Ever feel like most educational brands try way too hard on TikTok? We do too. At Knowt, millions of high schoolers rely on us to survive AP season, cram for the SAT, and somehow make it through college applications without losing their minds. We need someone who gets that exact chaos and can turn it into gold. You will not be starting from scratch here. We already have nearly half a million followers waiting for your posts on day one. If you live and breathe student culture and know how to make people stop scrolling, keep reading.

Overview

Knowt Inc. is hiring an Entry Level Social Media Lead to run our TikTok and Instagram channels end to end. This is a fully remote, worldwide opportunity that offers either part-time or full-time flexibility depending on your schedule. You need to commit to a minimum of 10 to 15 hours per week. You will collaborate directly with our marketing team and report to our Student Marketing Manager. Compensation includes a solid base pay plus performance rewards tied directly to how much the account grows.

Key Responsibilities

Own the TikTok and Instagram presence for @getknowt completely.
Brainstorm, shoot, and edit daily short-form videos that students actually find funny, relatable, and genuinely useful.
Translate the real daily grind of high school tests and college applications into viral content ideas.
Drive real engagement, community growth, and website subscriptions through your posts.
Stay ahead of trending audios, memes, and cultural moments relevant to high schoolers.

Requirements

Deep, authentic understanding of high school culture, AP courses, test prep, and finals week.
A sharp instinct for what goes viral on TikTok and Instagram.
Strong video creation and editing skills for short-form content.
Ability to work independently as part of a remote team.
Availability of at least 10 to 15 hours per week.