Overview

Pharmacy benefits in America are broken, convoluted, and unnecessarily expensive. SmithRx is on a mission to completely change that dynamic. We are building a modern drug acquisition ecosystem that replaces legacy greed with radical transparency, modern software, and genuine care for patients. As our Director of Product Marketing, you will step in to shape our market presence and guide how our ground-breaking solutions are positioned to brokers, employers, and members. This position is completely remote and open to exceptional candidates worldwide.

We need a strategic thinker who loves diving into complex health technology concepts and transforming them into narratives that spark action. You will work closely with our product designers, commercial leaders, and executive team to define our go to market engine. If you enjoy untangling legacy industry hurdles and building scalable marketing playbooks, this role offers the autonomy and impact you have been looking for.

Key Responsibilities

Every day will bring fresh challenges and collaborative problem solving across several key focus areas.

Own the overarching go to market strategy for our expanding suite of pharmacy benefit technologies and cost savings products.
Craft distinct, compelling value propositions that cut through the noise and resonate with benefits consultants, self-insured employers, and health plan administrators.
Partner hand in hand with our product team to translate complex technical roadmaps into client facing feature launches and ongoing release marketing.
Build world class sales enablement tools, including interactive pitch decks, one-pagers, competitive battlecards, and ROI calculators that help our sales team win.
Conduct continuous win-loss analyses and competitive research to identify emerging market dynamics and uncover fresh growth opportunities.
Collaborate with demand generation and content partners to fuel campaigns that drive high quality pipeline and establish brand authority across the industry.

Requirements

We are seeking a versatile marketing leader who brings curiosity, initiative, and a proven track record of product marketing excellence.

Substantial prior leadership experience guiding product marketing efforts within B2B SaaS, healthtech, or the employee benefits space.
Demonstrated capability in launching new offerings from inception to wide market adoption with measurable business results.
Superior storytelling skills, with the ability to distill intricate healthcare data and supply chain mechanics into crisp, inspiring messages.
Strong quantitative orientation, comfortable analyzing win rates, campaign conversion data, and customer retention metrics.
A proactive mindset that excels in fast moving startup environments with a high degree of independence.
Superb cross functional communication skills to easily align priorities across sales, product, and leadership teams across international time zones.

What You Will Gain

Joining SmithRx means dedicating your craft to solving one of the most critical challenges in modern healthcare. You will have a clear seat at the table, influencing both product strategy and company trajectory while collaborating with humble, passionate teammates. Alongside an empowering culture, you will receive a competitive compensation package, flexible time off, and the freedom to work from anywhere in the world on a truly remote schedule.