Director, Marketing - Mexico

Director, Marketing - Mexico

About the Role

Are you ready to shape the future of physical operations in a rapidly growing region? At Samsara, we are looking for a visionary marketing leader to spearhead our go-to-market strategy in Mexico. You will act as a key ambassador for our local team while driving high-impact campaigns that transform industries like transportation, construction, and manufacturing. This position is fully remote and open to candidates worldwide, giving you the flexibility to do your best work from anywhere.

Overview

Samsara is the pioneer of the Connected Operations Cloud. We empower organizations that depend on physical operations to harness Internet of Things data for actionable insights. Joining our leadership team in Mexico means you will play a vital role in building our long-term brand presence, scaling our market share, and helping our customers improve safety, efficiency, and sustainability across their fleets and facilities.

Key Responsibilities

  • Lead the comprehensive marketing and go-to-market strategy for the Mexico region.
  • Collaborate with cross-functional global teams to localize campaigns and product messaging.
  • Drive regional brand awareness, lead generation, and customer acquisition initiatives.
  • Act as a primary brand ambassador for the Mexico office and regional stakeholders.
  • Analyze market trends and competitor landscapes to optimize marketing spend and campaign performance.

Requirements

  • Proven track record of leadership in B2B marketing, preferably within the technology or IoT sectors.
  • Deep understanding of the Mexican market dynamics, business culture, and buyer personas.
  • Fluent in both Spanish and English with exceptional verbal and written communication skills.
  • Demonstrated ability to build, mentor, and scale high-performing marketing teams in a remote environment.
  • Strategic thinker with a hands-on attitude and a passion for data-driven decision making.

What You Will Gain

Working at Samsara puts you on the cutting edge of digital transformation for industries that represent over forty percent of global GDP. You will enjoy complete autonomy to shape our regional footprint, backed by a collaborative and innovative culture. We offer competitive compensation packages, comprehensive benefits, and the chance to make a lasting impact at a publicly traded global technology leader.

How to Apply

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