ABM & Field Marketing Manager

Ever wonder what it's like to be at the forefront of a global revolution? Imagine waking up each day knowing your work directly accelerates the shift to sustainable transportation. At ChargePoint, we're not just building EV chargers; we're crafting the infrastructure for an all-electric future, making it incredibly easy for businesses, fleets, and drivers to go electric. Now, we're searching for a dynamic ABM & Field Marketing Manager to join our passionate team, someone ready to champion our message and drive significant engagement worldwide. This is your chance to really make a mark, shaping how we connect with key accounts and markets, all while working remotely from anywhere.

Overview

ChargePoint (NYSE: CHPT) stands at the heart of the electric vehicle revolution, a sector projected to encompass over 50% of new vehicle sales by 2040. We power one of the globe's leading EV charging networks, offering a comprehensive suite of hardware, software, and mobile solutions across North America and Europe. We bring together diverse stakeholders to realize e-mobility on a grand scale. As our ABM & Field Marketing Manager, you will play a pivotal role in designing and executing strategic account-based marketing programs, alongside targeted field initiatives. Your efforts will drive pipeline generation, accelerate opportunities, and deepen customer relationships, directly contributing to our mission of an all-electric future. This is a fully remote opportunity open to talent worldwide.

Key Responsibilities

Develop and implement comprehensive ABM strategies targeting key enterprise accounts and segments.
Orchestrate multi-channel marketing campaigns, including email, digital advertising, webinars, events, and direct mail.
Collaborate closely with sales teams to identify target accounts, align on messaging, and track campaign performance.
Plan and execute regional field marketing events, both virtual and in-person, to generate leads and foster customer engagement.
Create compelling, localized marketing content and sales enablement materials tailored for specific accounts and regions.
Analyze campaign results, derive actionable insights, and continually optimize strategies for maximum ROI.
Manage budgets, timelines, and vendor relationships for all assigned ABM and field marketing initiatives.
Stay informed about industry trends, competitive landscapes, and emerging marketing technologies.

Requirements

5+ years of experience in B2B marketing, with a strong focus on Account-Based Marketing (ABM) and field marketing.
Proven track record of developing and executing successful marketing campaigns that drive pipeline and revenue.
Demonstrated experience collaborating effectively with sales teams to achieve shared goals.
Excellent communication skills, both written and verbal, with the ability to craft engaging narratives.
Strong analytical skills to measure campaign effectiveness and optimize performance.
Proficiency with marketing automation platforms (e.g., Marketo, HubSpot), CRM systems (e.g., Salesforce), and ABM tools.
Ability to manage multiple projects simultaneously in a fast-paced, dynamic environment.
A passion for sustainability and the electric vehicle industry is a significant plus.

What You'll Gain

The chance to significantly impact a rapidly expanding, trillion-dollar market.
Work with a company leading the charge in the electric vehicle revolution.
A collaborative and supportive work environment guided by our values: Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome.
Opportunities for professional development and career advancement.
The flexibility and autonomy of a fully remote role, allowing you to contribute from anywhere in the world.
A competitive compensation package and comprehensive benefits.